5 Mistakes Companies Make When Leveraging Referral Marketing And 9 Compelling Statistics

Loes Knetsch ^©

Guest post from GrowSurf

First a little introduction about GrowSurf.

Boost your internet business with growth. GrowSurf offers a comprehensive referral software for SaaS / software companies and newsletters that provides monthly growth of 9-40% with high quality, cheap and all on autopilot. More…

Article 1

5 Mistakes Companies Make When Leveraging Referral Marketing

Choosing the wrong incentive
When you have decided to reward your customers, be sure your incentive fits your brand
Making it too hard
Your referral program should be easy to understand
Asking the wrong way
Encourage and reward your referrals in a positive way
Targeting the wrong customers
Businesses that haven’t been able to connect with customers will have a hard time running a referral program.
Forget to set a timeline
Make yourself known to the general public with a newsletter. Make sure that your rewards have some kind of deadline, and make sure that people are aware that it is imperative to respond quickly.

Read the detailed article here written by GrowSurf:

Referral leads convert faster and more often than leads from other sources, referral software speeds up your sales pipeline! Click To Tweet

Article 2

9 Compelling Referral Marketing Statistics You Need To Know

Word of mouth
Leveraging word-of-mouth is one of the best marketing decisions you can make.
Loyalty
Referred customers stay and are more loyal, and are a cost-effective way to grow and thrive your business.
Sales
Referred people usually buy 4x more.

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